Post by account_disabled on Mar 10, 2024 10:34:03 GMT
The its taking only views more than seconds into account that could cut the watched time in half to . hours So for Facebook if youre reporting on cost per view any time watched below seconds is essentially free of charge. kenia moz graphic .jpg Key insights Facebook delivers more watched time than YouTube when taking into account the autoplay part of videos. YouTube Analytics only shows the watched time from the number of legitimate views for your videos. Overall watched time doesnt affect the overall cost on either channel.
This metric helps you to find out the extra time watched that you Europe Cell Phone Number List didnt have to pay for during the campaign. Quality watched time Watched time could be a really impressive metric for these video giants and their epic battle but digital advertisers and their clients should be more concerned about quality watched time. Quality watched time is a relative metric and can vary from video to video. Its up to you to determine what should be considered quality watched time for your video. A useful way to do this would be to count quality watched time as the point in your video where youve delivered your message and calltoaction CTA.
If your video is really short maybe youd only count complete views as quality watched time. Since our video is only seconds long and the CTA is at the end of the video we considered a complete view as quality watched time. delivered approximately . hours of quality watched time at a cost of . per hour. YouTube delivered approximately . hours of quality watched time at a cost of . per hour. In other words a full watched minute on Facebook cost . whereas on YouTube it cost .. Please bear in mind that these are time approximations since YouTube also counts a view if the user is engaged e.g. if the user clicks on the video. Moreover a full view in Facebook.
This metric helps you to find out the extra time watched that you Europe Cell Phone Number List didnt have to pay for during the campaign. Quality watched time Watched time could be a really impressive metric for these video giants and their epic battle but digital advertisers and their clients should be more concerned about quality watched time. Quality watched time is a relative metric and can vary from video to video. Its up to you to determine what should be considered quality watched time for your video. A useful way to do this would be to count quality watched time as the point in your video where youve delivered your message and calltoaction CTA.
If your video is really short maybe youd only count complete views as quality watched time. Since our video is only seconds long and the CTA is at the end of the video we considered a complete view as quality watched time. delivered approximately . hours of quality watched time at a cost of . per hour. YouTube delivered approximately . hours of quality watched time at a cost of . per hour. In other words a full watched minute on Facebook cost . whereas on YouTube it cost .. Please bear in mind that these are time approximations since YouTube also counts a view if the user is engaged e.g. if the user clicks on the video. Moreover a full view in Facebook.